coopIn this short video learn about how the Co-Op members have voted to restructure the organisation to give it a chance at becoming more competitive in the longer term.

However the Co-Op group will need to retrench and remove layers from its structure, something that could have a real impact on the corporate culture of the organisation. You may want to watch this short video and think about the impacts that this could have on the overall culture of the business and how this could impact on their USP and brand identity. 

{youtube}q5o6HfosfG4|300|250|{/youtube}